Who What Wear - Feature

We just got featured on WHOWHATWEAR as part of their picks for 'Best Vintage Shops in Melbourne'.

Check out the write up:

Don’t get us wrong, we love finding up-and-coming brands each season, but there’s something so satisfying about snagging a vintage treasure. In addition to the thrill of the search, there are also other benefits to vintage shopping.

For one, it’s the easiest way to be the most fashion-forward version of yourself. Think about it: You’re faced with a non-curated, non-trend-based collection of quality clothes and are forced to pick and choose those which suit your style best. This kind of focus forces you to really evaluate your style, rather than mindlessly buying into fast fashion trends. Another benefit is that it’s a sustainable way to shop. Rather than adding to the demand for cheaply-made clothing (which ends up in landfills, by the way), vintage shopping recycles old clothes and works against the fast fashion cycle that’s destroying our planet.

Regardless of your impetus, vintage shopping (when done right) doesn’t disappoint. But how exactly does one vintage shop tactfully? The key is to go to reputable, high-quality vintage shops; and be prepared to do a little scouring of your own. It’s not as easy as pulling your size off the rack. Thankfully, we’ve done a little research to help make the process easier. Melbourne girls, these are the shops you should consider for your next treasure hunt. You can thank us later... now what are you waiting for? Your signature vintage find awaits.

The Aquarium Vintage & Costume describes itself as “a treasure trove of quality vintage specialising in pop-culture, nostalgic kitsch and retro” —and we think that description is pretty spot-on. If you’re looking for something colourful, one-of-a-kind, and undeniably fun, look no further than this Northcote shop. If you can’t make it in person, don’t worry: They sell on Etsy too!

http://www.whowhatwear.com.au/best-vintage-shops-in-melbourne

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